Consistency is key when it comes to building and curating playlists. Simply creating a bunch of playlists and filling them with popular songs in hopes of attracting listeners and followers doesn’t work. The algorithm is designed to recognize the difference between a thoughtfully curated playlist that drives engagement and one that’s hastily assembled and left unattended.
I see many artists unintentionally working against themselves, often putting in more effort than necessary, but in ways that don’t support their ultimate goals. For years, I was stuck in that cycle—creating playlists without understanding how to manage them effectively to build credibility, both with listeners and within the algorithm.
The truth is, there’s no way to cheat the algorithm, at least not in a way that leads to sustainable success. Everything changed when I shifted my approach to playlist creation and curation. Not only did I start enjoying the process more, but I also began seeing real results, with more followers engaging with my playlists.
As with anything in life, time and effort pay off, and shortcuts are rarely the answer. A well-crafted product always holds more value, and the same applies to your playlists. When you invest in creating something meaningful and engaging, it shows—and the rewards will follow.
Coffee & a Playlist 