Tag: music promotion
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Never “throw in the towel”
I’ve been writing music for over 40 years. I could have easily given up, traded my guitar for something else, but the thought never even crossed my mind. People often say to ‘follow your dreams,’ but that usually means follow them as long as they align with their expectations for you and your life. This…
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Music Marketing Mistakes
If you’re blindly submitting your band’s music to hundreds of internet playlists without any further engagement, you might be doing more harm than good. Submitting to a massive number of playlists and then neglecting them – never revisiting to see who else is featured or how the playlist is performing – is unproductive and unlikely…
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Music streaming revenue and playlist growth
Growing a playlist is a bit like growing a garden. You have to provide nutrients, water and lots of attention. Growing your Spotify playlist A garden won’t grow without water and a playlist won’t grow without listeners to show the algorithm that the playlist receives enough plays to promote growth. Engagement The nutrition for your…
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Let the music industry come to you by creating a buzz on streaming platforms and blogs
Publishers, music supervisors and record labels are out there looking for new music, but can you be found? Sound Cloud, Spotify, Apple music and hundreds of other places that you can get your music on but that doesn’t mean it will be found. There is so much music being uploaded every day, so you have…
